Some things about branding has not changed. Paul Casey joins Jim Blasingame to discuss how some things about small business branding have not changed, even in this digital age.

How much do you know about what your customers need and want? Jack Uldrich joins Jim Blasingame to encourage you to focus on how business intelligence - what we know about customer behavior - is a transforming business discipline.

Prospecting for customers by giving before you get. Bob Prosen joins Jim Blasingame to explan how to acquire highly qualified prospects with a strategy of "giving before you get" by providing more information and less commercials.

When relevance drives your competitive advantage. Bob Prosen joins Jim Blasingame to explain how to use technology and new media to qualify prospects, and how to get more sales with fewer salespeople.

How sustainable is your competitive advantage? Bob Prosen joins Jim Blasingame to talk about maintaining a competitive advantage when your products and pricing is not why customers buy from you.

Distribute your thought-leadership within your own customer communities. Paula Lovell joins Jim Blasingame to encourage small business owners to express thought-leadership in social media platforms within their own communities.

Become a thought-leader by writing what you know. Paula Lovell joins Jim Blasingame to encourage small business owners to write what they know about their business and use the media to get your knowledge published.

Being an expert gives your small business an advantage. Paula Lovell joins Jim Blasingame to encourage small business owners to think of themselves as experts and become a thought-leader to local media outlets.

How integrated is your media strategy? Dan Burrus joins Jim Blasingame to talk about how to integrate social into your media strategy and make it less about you and more relevant to customers.

How has branding changed in the Age of the Customer? Rob Levin joins Jim Blasingame to discuss how social media has made it easier to define your brand, plus the pricing advantages of good branding.