Category: Management Fundamentals
How successful are you in doing business with the younger generations? Peter Sheahan talks with Jim Blasingame about what makes Gen X and Gen Y different, plus how to market to them and how to employ them in our businesses.
What is the leadership potential of Gen X and Gen Y? Leslie Braksick talks with Jim Blasingame about how she thinks the younger generation will perform as leaders.
Are you using email campaigns as part of your marketing strategy? Thomas Harpointer talks with Jim Blasingame about how email marketing can help you reach more customers with less per unit expense.
When you feel bad, do you stay home or do you show up at your small business anyway? Barry Motlz talks with Jim about the resiliency of small business owners and why their characteristic of "showing up" matters to our marketplace.
How do you keep your organization at a high functioning level when there is a high level of anxiety? Quint Studer talks with Jim Blasingame about the importance of establishing and printing standards of behavior as a baseline for all employees.
What are you doing to make sure your employees are engaged? Michael Stallard joins Jim to talk about how to make our team members feel that they actually have an important stake in the direction of the business.
Is technology creating a collision between the generations? Rob Salkowitz says there is and he talks with Jim Blasingame about the issues surrounding this collision and how to minimize it for your small business.
What do you need to know for your small business to withstand the current economic challenges? Stephen Baum talks with Jim Blasingame about several best practices that will help you survive and thrive, including something Stephen calls "extro-spection."
Can anxiety be both good and bad? And how can an organization be anxious? Jeffrey Miller talks with Jim Blasingame about what anxiety looks like in an organization, how damaging it can be and how to leverage the good kind and get rid of the bad kind.
Should your sales approach differ during challenging economic times? Paul Cherry and Jim Blasingame talk about some key things to think about when you're calling on customers during a period of economic uncertainty.
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