Sarah Petty is the Founder of The Joy of Marketing where she and her team teach small business owners how to charge what they are worth. Petty began her career in the marketing department at the world's largest brand, Coca-Cola Enterprises, and went on to direct the marketing campaigns of many small businesses at a top regional advertising agency. After earning her MBA, Petty opened her boutique photography studio and was named on of the most profitable photography businesses in the country after just five years in business by the Professional Photographers of America. Petty is also a sought-after speaker, presenting to audiences around the globe on how the boutique business model can strengthen their companies. Along with Erin Verbeck, she in the co-author of Worth Every Penny.
Category: Marketing, Branding, Advertising
Interviews with Sarah Petty»See all
Should you treat all customers the same way? Sarah Petty joins Jim Blasingame to talk about why it's okay to not treat all customers the same way.
Does Taylor Swift know something you don't know? Sarah Petty joins Jim Blasingame to report on how a trip to a Taylor Swift concert taught this small business owner something about creating connections and an experience for customers.
What are some sources for CEO education? Sarah Petty joins Jim Blasingame to reveal sources of CEO education, such as social media, mastermind groups, industry resources, etc.