Does this economy have you in a depression? Here are five ways to overcome recession depression from Mary Cantando.
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Mary Cantando 
Mary is a nationally recognized expert on the growth of women-owned businesses. Her company, Cantando & Associates, works exclusively with women who aspire to advance to the next level. She is author of Nine Lives: Stories of Women Business Owners Landing on Their Feet, The Woman's Advantage, and Leading with Care.
Category: Women and Minority Issues
Web Sites:
www.WomansAdvantage.biz
www.WomansAdvantage.biz
Interviews with Mary Cantando»See all
Why you should have a many contacts inside a customer organization. Mary Cantando joins Jim Blasingame to discuss how to strengthen customer relationships by building a network inside the company, plus categorizing revenue by industry.
Six powerful words, “What can I do for you?” Mary Cantando joins Jim Blasingame to discuss how to strengthen connections with customers by finding out how to help them outside of the business.
What should small business owners do when they don't like selling. Mary Cantando joins Jim Blasingame to reveal how small business owners who don't like selling should think about sales as something else you like to do, like sports or a hobby.
Articles by Mary Cantando»See all
As a small business saleswoman, you can sidestep the dread of selling by networking. Mary Cantando explains.
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Are you making the same mistakes other women are making in their small business? Mary Cantando shares the five biggest mistakes women make in business.
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Books by Mary Cantando
In Leading with Care, management expert Mary Cantando examines the stories of trailblazing women in the developing world who, with help from the nonprofit organization CARE, have capitalized on personal and professional opportunities on the road to establishing self-sufficiency. As their stories reveal, through CARE, women around the world have overcome adversity to build new businesses, improve their health, prioritize education, and foster change in their communities.
But adversity can be found in every area of the world, and the book also includes the unique stories of top female executives who have similarly taken control of their lives, risen above their hardscrabble beginnings, and sought to give back locally and globally. Featuring new interviews from leaders at major global organizations, this book offers a look at how women around the world are not only inspiring but creating change. Cantando then maps out how readers can apply the lessons and best practices of these women in their own companies, whether they're C-suite executives at multinational corporations or run part-time businesses out of their home.
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Whether you already own a business or are planning to start one, The Woman’s Advantage is the book for you. Author Mary Cantando shows you how to harness often-overlooked resources and achieve lasting rewards by learning the lessons of top women entrepreneurs. The women featured each started out small and grew their businesses through smart choices and by connecting with the right networks. Their hard-earned experiences offer a wealth of insights, including ideas on how to: Position your business for breakthroughs; Differentiate your business from others in the same market niche; Leverage certification to reach companies eager to do business with woman-owned enterprises; Network to develop powerful alliances, partners, and mentors; and more. Although millions of women own businesses, fewer than 5 percent generate more than $1 million in annual revenue. The Woman’s Advantage is THE comprehensive resource to both teach and inspire you to grow your business.
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