Archived Interviews
Category: Home-Based and Teleworking
More than what customers buy, knowing how they want to acquire and use the products and services they buy is critical to sales growth. Beverley Williams and Jim Blasingame discuss this important aspect of sales growth.
As one of the Web 2.0 resources, how can Twitter be used by a small business? Jeff Zbar joins Jim Blasingame to explain how Twitter works and why you should look into it as a marketing resource, as well as an information source.
How are start-up small businesses impacted by the slow economy and credit crisis? Cliff Ennico talks with Jim Blasingame about how any new venture must think about acquiring capital.
How do home-based businesses and start-ups fund their growth in a period of limited credit availability? Beverley Williams and Jim Blasingame discuss some of the creative and fundamental ways to fund growth without credit.
How does a home-based business owner stay motivated during a challenging economy? Jeff Zbar talks with Jim Blasingame about some of the things to do, physically and mentally, to make sure you don't turn into a caveman (or cave woman).
How has the credit crisis impacted start-ups? Beverley Williams and Jim Blasingame talk about how the credit crisis has had a negative impact on the ability of start-ups to get access to capital and what to do about that.
Are you including your humans in your small business brand strategy? Jeff Zbar talks with Jim Blasingame about the importance of developing yourself and employees to be the best you can be when making contact with customers, in person, in writing and online.
Is this a good time to start a home-based business? Beverley Williams talks with Jim Blasingame about how the smallest of small businesses are fairing these days and whether this is a good time to start a home-based business.
Is now a good time to start a home-based business? Beverley Williams says any time can be a good time to start a small business, but she and Jim Blasingame talk about the steps that must be taken to do it successfully.
How many levels of your emergency/disaster contingency plans do you have for your small business? Jeff Zbar talks with Jim Blasingame about some extreme measures to consider if -- no when -- an emergency or disaster happens that could negatively impact your small business.
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