David Sher
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Great products and super sales don't mean a thing if a company can't get its customers to pay their bills. In fact, bad debt can quickly turn a healthy company into an ailing, cash-strapped company--or even a bankrupt one. This is why it's imperative to collect as much money as possible, as fast as possible, while still maintaining the goodwill of debtors. It's a tall order, but one that's totally feasible with the effective collection strategies outlined in this lively and important new book. Readers learn how to: * use collection letters, telephone calls, and personal visits * collect debts with limited resources * evaluate outside collection services * make debt collection a fun activity * negotiate win-win solutions with debtors, and more. In addition, the book supplies practical strategies for avoiding bad debts in the first place--such as taking good credit applications, verifying the information, and ensuring that the first payment is made on time. |
