Interviews with Peter Johnston

How do small businesses negotiate with big businesses during a recession? Peter Johnston joins Jim Blasingame to talk about how to make the best deal whether your buying or selling.
Are you ready to negotiate with a company that's bigger than yours? Peter Johnston talks with Jim Blasingame about some of the things you must know and be able to do in any negotiation with a bigger player, whether it's a sales proposal or the actual sale of your company.
Are you a good negotiator? Listen as Peter Johnston and Jim Blasingame discuss the critical elements of world-class negotiating.