The Age of The Customer®

Advice, information and training in the field of economics, business operations and business management.

THE AGE OF THE CUSTOMER® is a fundamental belief system originating with Jim Blasingame.

THE AGE OF THE CUSTOMER® is a line of products and services offered by Jim including a series of books, written articles and publications, and educational materials; advisory services; and consulting/training all in the field of Economics, Business Operations and Business Management.

Please browse the following selection of THE AGE OF THE CUSTOMER® educational audio products to learn more about Jim’s motivational beliefs, products, and services concerning small business economics and operations; including Jim's exclusive series of THE AGE OF THE CUSTOMER® shows.

Tom Asacker
Tom Asacker joins Jim Blasingame to reveal why customers at least co-own your brand image, so be sure you’re strategy reflect that.
Tom Asacker
Tom Asacker joins Jim Blasingame to reveal the true definition of a brand identity and how to make sure you’re not confusing your definition for the one customers have.
John Waechter
John Waechter joins Jim Blasingame to encourage professional sales people to stop thinking like a lone wolf and start building a support team.
John Waechter
John Waechter joins Jim Blasingame to compare his career as a professional salesman to preparing for and successfully assaulting the seven highest mountains in the world.
Kevin Paul Scott
Kevin Paul Scott joins Jim Blasingame to reveal several key fundamental lessons small businesses can learn from the way Apple has attempted to maintain relevance after Steve Jobs.
John Dini
John Dini joins Jim Blasingame to explain that reputations tend to stick around, whether they’re good or bad, so what are you going to do about it?
Kevin Paul Scott
Kevin Paul Scott joins Jim Blasingame to report on the efforts Apple is taking to remain relevant and whether it will be enough.
Steve Martin
Steve Martin joins Jim Blasingame to reveal that your customers, not your competition, are who you should be watching and engaging, more than the competition.
Steve Martin
Steve Martin joins Jim Blasingame to reveal that the most important source for how your business should address global changes in the economy is your own customers.
Steve Martin
Steve Martin joins Jim Blasingame to report on some of the challenges the rapidly changing global economy is creating and how to handle them on Main Street.