The Age of The Customer™
Advice, information and training in the field of economics, business operations and business management.
THE AGE OF THE CUSTOMER™ is a fundamental belief system originating with Jim Blasingame.
THE AGE OF THE CUSTOMER™ is a line of products and services offered by Jim including a series of books, written articles and publications, and educational materials; advisory services; and consulting/training all in the field of Economics, Business Operations and Business Management.
Please browse the following selection of THE AGE OF THE CUSTOMER™ educational audio products to learn more about Jim’s motivational beliefs, products, and services concerning small business economics and operations; including Jim's exclusive series of THE AGE OF THE CUSTOMER™ shows.
In The Age of the Customer™, the challenge is to not become irrelevant. Alan Maites joins Jim Blasingame to discuss the power of creating a customer-centric strategy, both offline and online, to stay relevant in The Age of the Customer™.
How is marketing different in The Age of the Customer™? Alan Maites joins Jim Blasingame to discuss the 21st century model of marketing as customers continue to gain more control.
In The Age of the Customer™, communities will control your marketing message. Stacy DeBroff joins Jim Blasingame to discuss the shift from targeting demographics to marketing inside of communities, many of which are heavily influenced by moms.
In The Age of the Customer™, you must stay connected. Adrian Ott joins Jim Blasingame to reveal how you can collect information from customers and predict what they will need by developing relationships and connecting with them online.
How do you stay relevant in The Age of the Customer™? Pam Harper joins Jim Blasingame to talk about reinventing your small business by thinking strategically about trends in communicating and developing communities for your customers.
Are you in danger of becoming irrelevant? Jim Blasingame tells a story about how in one moment, one company practiced The Age of the Customer™ sales strategy and another became irrelevant and never knew it.
In the 21st century, customers have many connection options. Jim Blasingame talks about the challenges and complexity of finding and keeping customers in The Age of the Customer™.
How can you avoid becoming irrelevant in the Age of the Customer? Jim Blasingame talks about specific things small businesses must do to connect with customers successfully in The Age of the Customer™.
Customers are now in control. Jim Blasingame reveals that the Age of the Seller is succumbing to The Age of the Customer™ and what small businesses have to do to avoid becoming irrelevant in the new Age.
“Follow me home.” Jim Heising joins Jim Blasingame to consider the future of apps, not only on mobile devices, but also on your desktop, television, even refrigerator, all as part of what Jim B calls The Age of the Customer™.